Goodness for your table…
Nature’s Farm™ is a family owned producer of some of the finest gourmet pasta in North America. Nature’s Pasta™ is endorsed by award-winning chefs, appears on the menus of the finest restaurants, and is offered to discriminating pasta connoisseurs through select food retailers across the continent. The product’s remarkable success is attributed to solid old-world values, small-batch best practice production methods, and a commitment to sustainable farming and a healthy world.
Circle was engaged to update the firm’s corporate identity and brand assets as well as to help launch a line of gourmet organic products. The project scope entailed strategic consultation, brand design and implementation guidelines, design of ecologically sustainable packaging, a stationery system, marketing and merchandising collateral, trade-show exhibit design, and creation of an effective website.
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