
Wholesome Alternatives
Western Harvest Flour Inc. is a wholly owned subsidiary of Oak River Colony, a Hutterian Bretheren (Hutterite) community situated at Oak River, Manitoba. The community produces, distributes, and markets unbleached flour, cereals, oils, and baking mixes that provide a welcome alternative to the plethora of mass-produced, devitalized, and nutritionally deficient baked goods marketed to today’s consumer.
Circle was engaged to develop a brand presence for Western Harvest™, to design low-impact packaging and collateral support materials for its premier retail product (Muffin Mix), and to create a simple yet effective web presence for the brand.