“Thank you... the cards and hang tags are unbelievable! So fabulous... thank you!”
Julie Pedersen
Fashion Designer
Fashion Forward
Circle designed an engaging identity, stationery, and collateral materials for Winnipeg fashion designer Julie Pedersen. The core identity employs an evocative monogram, a distinctive logotype, a muted palette of tones and textures, and innovative reproduction techniques (including white overprint on translucent vellum and machine-sewn joinery). Garments shown are designed by Julie with fashion photography by Ian McCausland.