“Thank you Circle! You have exceeded our expectations at every turn… we are very, very proud of our new identity and presence.”
Co-owner, Neon Cone
A tasty identity re-design for Neon Cone
In concert with the move of this established ice cream vendor to an expanded location within Winnipeg’s Forks Market, Circle was engaged to re-design Neon Cone’s visual identity, create new menus and signage (interior and exterior), and collaborate on interior detailing. A colourful identifier (replete with nostalgic overtones) lends itself well to interpretation in various signage media and applications, and the updated identity is extended effectively by means of a cohesive palette of colours, typography, and engaging illustrative elements (used with tongue-in-cheek humour on promotional postcards, for example).